Question 2 (b)

Movement along a demand curve and shift of a demand curve

6 marks

Time to write
About 12 minutes
Topic
Supply, demand and market equilibrium

Question

Question 2 (b) · 6 marks

Explain the movement along the demand curve and the shift in the demand curve.

Reworded from the university paper; the task is the same. The original paper belongs to the University of Delhi. See DU's question bank.

Before you write

Read off the question and its marks

12 minfor 6 marks

Read from the question

  • ExplainEach point stated, then explained in a line or two.

Write it in this order

  1. Read; underline the asks; jot your points 1 min
  2. 1 Movement along: cause (own price), expansion and contraction, illustration 2½ marks 4 min
  3. 2 Shift: causes (non-price factors), increase and decrease, illustration 2½ marks 4 min
  4. 3 Difference stated 1 mark 2 min
  5. Check: every ask answered, key terms underlined 1 min

Short on time? Trim steps 1 and 2 evenly rather than skip one: each is capped at its own marks. End with step 3 in a line or two.

Try it first. About 12 minutes for 6 marks. Write it out, then open the solution.

Solution

Hover or tap a marked figure, like 72,000, to see how it is made and where else it appears.

A demand curve shows the quantity of a good buyers want at each price, drawn with every other influence on demand held constant: income, tastes and preferences, the prices of related goods, and the number of buyers. Whether a change shows up as a movement along the curve or as a shift of the whole curve depends on which of these influences changes.

Movement along the demand curve.

  • Cause: only a change in the good's own price, everything else unchanged. The buyer moves from one point to another on the same curve, and the quantity demanded changes.
  • Contraction (upward movement): a rise in price lowers the quantity demanded. Our own example: when the price of a plate of momos at a stall rises from ₹60 to ₹80, a student buys 3 plates a week instead of 5, moving up the same curve.
  • Expansion (downward movement): a fall in price raises the quantity demanded; if the price falls back to ₹60 she again buys 5 plates.
  • A table of the movement:
Price of a plate (₹)Plates a weekChange
605starting point
803contraction (move up the curve)
605expansion (move down the curve)

Shift in the demand curve.

  • Cause: a change in any factor other than the good's own price: income, tastes and preferences, prices of substitutes and complements, expectations or the number of buyers. The whole curve moves, so at every price a different quantity is demanded.
  • Increase in demand (shift to the right): for example, the student's pocket money rises and she now buys 7 plates a week at ₹60 (and more than before at every other price). For a normal good a rise in income shifts the curve to the right; for an inferior good it shifts it to the left.
  • Decrease in demand (shift to the left): for example, a new canteen opens with cheaper rolls, a substitute, so she buys only 2 plates at ₹60.

The difference.

BasisMovement along the curveShift of the curve
What changesthe good's own priceincome, tastes, related prices, buyers or expectations
What it is calledchange in quantity demanded (expansion or contraction)change in demand (increase or decrease)
On the diagramfrom one point to another on the same curvethe whole curve moves right or left
At an unchanged pricethe quantity demanded does not changethe quantity demanded is different

Conclusion. A movement along the demand curve is caused by the good's own price alone; a shift of the curve is caused by a change in any other determinant of demand, so that buyers want a different quantity at every price.

Where the 6 marks sit

#ComponentMarks
1Movement along: cause (own price), expansion and contraction, illustration2.5
2Shift: causes (non-price factors), increase and decrease, illustration2.5
3Difference stated1
Total6
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