Question 5 OR (a)

Should the relaxed credit policy be adopted?

12 marks

Time to write
About 24 minutes
Topic
Receivables management

Question

Question 5 OR (a) · 12 marks

Kaveri Limited believes it can increase sales by relaxing its credit terms. Its profit plan under the existing credit terms projects sales of ₹24,00,000, a profit-volume ratio of 30%, fixed costs of ₹1,20,000, bad debts of 1%, and an accounts receivable turnover ratio of 10 times.

With the relaxed credit policy, sales are expected to go up to ₹28,80,000. The bad debts, however, are projected to rise to 2% of sales, while the accounts receivable turnover ratio is expected to fall to 6 times.

The company must determine whether to adopt the new (relaxed) credit policy, given a target rate of return of 20%. Assume 360 days in a year.

Reworded from the university paper: names and figures differ, the task is the same. The original paper belongs to the University of Delhi. See DU's question bank.

Before you write

Read off the question and its marks

24 minfor 12 marks

Read from the question

  • Assume 360 days in a yearThe paper fixes this: use it as given, and say so in your answer.
  • determineFormula first, then the working, then the answer with its unit (₹, %, units).

Write it in this order

  1. Read the data; note exactly what is asked 2 min
  2. 1 Contribution, bad debts and profit under each policy 4 marks 7 min
  3. 2 Average investment in debtors at cost 4 marks 7 min
  4. 3 Incremental return and net benefit; decision 4 marks 6 min
  5. Check: arithmetic, units (₹, %), final answer underlined 2 min

Short on time? End with step 3's one-line decision, whatever happens: never leave the figures without it.

Try it first. About 24 minutes for 12 marks. Write it out, then open the solution.

Solution

Hover or tap a marked figure, like 72,000, to see how it is made and where else it appears.

Method. The relaxed policy raises contribution but also bad debts and the funds tied up in debtors. The funds are measured at cost; the move is worthwhile if the incremental profit, as a return on the extra funds blocked, exceeds the 20% target. Net benefit after the required return is shown as a check. Fixed costs are taken as unchanged.

Picture itShould the relaxed credit policy be adopted?

1'Pay next month'—the boxes fly off the van and every arm in the lane is full.

Consequences of lengthening the credit periodHigher sales and profit; larger investment in receivables; more bad debts and collection costs.

2Cash on delivery only: fewer takers at the door, but the money is in hand today.

Consequences of shortening the credit periodLower investment in receivables and better liquidity; possible loss of sales and profit.

1. Profit and investment in debtors

₹Present policyRelaxed policy
Sales24,00,00028,80,000
Contribution (P/V 30%)7,20,0008,64,000
Less: fixed costs1,20,0001,20,000
Less: bad debts (1%; 2%)24,00057,600
Profit5,76,0006,86,400
Variable cost (70% of sales)16,80,00020,16,000
Fixed costs1,20,0001,20,000
Total cost18,00,00021,36,000
Debtors turnover (times); collection period (360 ÷ turnover)10; 36 days6; 60 days
Average debtors at cost (total cost ÷ turnover)1,80,0003,56,000

2. Incremental analysis

₹
Incremental profit (6,86,400 − 5,76,000)1,10,400
Extra funds blocked in debtors (3,56,000 − 1,80,000)1,76,000
Incremental return (1,10,400 ÷ 1,76,000)62.73%
Required return on extra funds (20% × 1,76,000)35,200
Net benefit (1,10,400 − 35,200)75,200

Decision. The relaxed policy earns 62.73% on the extra funds it ties up, well above the 20% target, and leaves a net benefit of ₹75,200 a year. Kaveri Limited should adopt the relaxed credit policy.

Where the 12 marks sit

#ComponentMarks
1Contribution, bad debts and profit under each policy4
2Average investment in debtors at cost4
3Incremental return and net benefit; decision4
Total12
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