Principles of Marketing, B.Com (Hons)
Pricing
Every paper it came up in, with its marks and how they split between numerical and theory.
No. 5in the study order: adds 11.7 marks to a 90-mark paper3/3papers it came in, 2023 to 2025, 1 of them only as the OR choice
14.7marks on average when it comes
27most marks it has carried in one paper
Numerical 0%Theory 100%of its marks over all papers
Where it appeared one per sitting
Current syllabus UGCF papers, newest first
- Skimming or penetration pricing for a new AI home assistant device18 marksQuestion 3 (c), December 2025
- Pricing as a crucial element of the marketing mix, and cost-, value- and competition-based methods compared9 marksQuestion 4 (b), December 2025
- Pricing as a balance between manufacturer and customer, and factors affecting price9 marksQuestion 4 (c), December 2024
- Penetration and skimming pricing, applied to a health drink and an electric car8 marksQuestion 4 (a), December 2023
See the whole order.Every topic of Principles of Marketing ranked by what it adds, with the OR choices accounted for.
Study order