Principles of Marketing, B.Com (Programme)
Branding, packaging, labelling
Every paper it came up in, with its marks and how they split between numerical and theory.
No. 10in the study order: adds 3 marks to a 90-mark paper3/3papers it came in, 2023 to 2025, 2 of them only as the OR choice
10.7marks on average when it comes
14most marks it has carried in one paper
Numerical 0%Theory 100%of its marks over all papers
Where it appeared one per sitting
Current syllabus UGCF papers, newest first
- Branding and its importance in modern marketing9 marksQuestion 3 (b), December 2025
- Packaging and labelling: concepts, types, functions, and their use as a marketing tool9 marksQuestion 3 (c), December 2025
- Functions of packaging and labelling in product marketing9 marksQuestion 3 (c), December 2024
- Individual branding and umbrella branding: differences, advantages and disadvantages14 marksQuestion 2 OR (a), December 2023
See the whole order.Every topic of Principles of Marketing ranked by what it adds, with the OR choices accounted for.
Study order