Principles of Marketing, B.Com (Programme)
Sustainable, rural, social and digital marketing
Every paper it came up in, with its marks and how they split between numerical and theory.
No. 1in the study order: adds 21 marks to a 90-mark paper3/3papers it came in, 2023 to 2025
21marks on average when it comes
27most marks it has carried in one paper
Numerical 0%Theory 100%of its marks over all papers
Where it appeared one per sitting
Current syllabus UGCF papers, newest first
- Short notes: challenges of rural marketing, IMC, digital marketing, social marketing, levels of product18 marksQuestion 5, December 2025
- Implementing sustainable marketing strategies for eco-friendly products9 marksQuestion 4 (b), December 2024
- Short notes: IMC, digital marketing, non-store retailing, selective distribution, rural marketing in India18 marksQuestion 5, December 2024
- Short notes: cognitive dissonance, psychological pricing, social marketing, sustainability marketing myopia, IMC18 marksQuestion 5, December 2023
See the whole order.Every topic of Principles of Marketing ranked by what it adds, with the OR choices accounted for.
Study order